Course Description: This comprehensive course on TESOL Instructional Methods and Information Technology is designed for Master’s-level students who are seeking to deepen their understanding of how to integrate Information Technology (IT) into TESOL (Teaching English to Speakers of Other Languages) programs. The course explores essential technological tools and pedagogical strategies that are transforming language education. […]
The Second Language Acquisition Theory course is designed for graduate-level students, offering an in-depth exploration of the theoretical foundations, cognitive processes, and sociocultural influences that shape Second Language Acquisition (SLA). This course presents a comprehensive overview of key SLA theories, examining how individuals learn a second language, the factors that influence language acquisition, and the […]
Course Description: Foundations of TESOL Overview: The Foundations of TESOL course is an advanced graduate-level program designed for students pursuing a master’s degree in Teaching English to Speakers of Other Languages (TESOL). This course provides a comprehensive understanding of the fundamental principles and practices in TESOL, preparing students to become effective educators in diverse language […]
This master’s-level course offers an advanced exploration of crisis management principles and practices within marketing and communication contexts. Designed for graduate students, the curriculum combines theoretical frameworks, empirical case analyses, and hands-on applications to prepare future leaders for managing brand reputation and stakeholder trust under pressure. Emphasis is placed on integrating traditional and digital channels, […]
The Marketing Campaigns course is designed for master’s graduate-level students, offering a comprehensive and in-depth exploration of the planning, execution, and analysis of marketing campaigns in modern business environments. This course will equip students with the knowledge and skills necessary to manage complex marketing campaigns, emphasizing strategic thinking, creativity, and data-driven decision-making. It covers essential […]
The Marketing Communications Strategy course is designed for graduate-level students, providing an in-depth exploration of the strategies, tools, and techniques that businesses use to effectively communicate with their target audience. This course emphasizes the critical role of integrated marketing communications (IMC) in achieving organizational goals and fostering long-term customer engagement. Students will engage with advanced […]
The Marketing Analytics and Data-Driven Strategy course is designed for graduate-level students seeking to deepen their understanding of how marketing analytics shapes strategic decision-making. This course provides a comprehensive exploration of key concepts and tools used in marketing analytics, with a focus on leveraging data to improve marketing efforts. Students will engage with advanced techniques […]
Introduction: The Fundraising and Donor Engagement course is designed for graduate-level students and provides an in-depth exploration of the strategies, techniques, and best practices necessary to effectively engage donors, secure funding, and develop long-term relationships with supporters. This course is grounded in both theoretical frameworks and practical applications to prepare students for leadership roles in […]
The Public Relations and Community Engagement course is designed for graduate-level students, providing an in-depth understanding of the strategic role public relations (PR) plays in shaping the relationships between organizations and their stakeholders. This course explores the key theories and practices of PR, emphasizing how effective communication strategies can enhance reputation, manage crises, and foster […]
The Branding and Identity Development course is designed for graduate-level students, offering an in-depth exploration of the strategies, processes, and tools used to create and manage strong brand identities. The course focuses on the critical role of branding in establishing a clear market position, building customer loyalty, and maintaining competitive advantage. Through theoretical frameworks and […]
This comprehensive Digital Marketing and Social Media course offers a deep dive into the essential strategies and tools that businesses use to leverage social media and digital platforms for marketing success. Students will gain hands-on experience and theoretical knowledge to master the various aspects of digital marketing, from creating effective social media campaigns to measuring […]
Course Description: This course, “Sales Techniques for Mission-Driven Organizations”, is designed for master’s-level students in nonprofit management, philanthropy, and social entrepreneurship. It provides an in-depth exploration of advanced sales, communication, and fundraising strategies tailored for mission-driven organizations. Through case studies, hands-on assignments, and academic research, students will develop the knowledge and skills necessary to drive […]
The Ethical Marketing for Nonprofits course is designed for Master graduate-level students. This course provides an in-depth exploration of ethical marketing practices tailored specifically for nonprofit organizations. Students will engage with advanced concepts related to creating, implementing, and evaluating marketing strategies that align with a nonprofit’s mission, values, and ethical standards. This course will equip […]
Course Overview: The Foundations of Sales and Marketing course is designed for graduate-level students and provides a comprehensive understanding of key sales and marketing principles, with a specific focus on strategies for nonprofit and mission-driven organizations. Through a combination of theoretical frameworks and practical applications, this course aims to equip students with the tools to […]
This graduate-level course equips students with advanced knowledge and strategic skills necessary to design, implement, and evaluate sustainability initiatives within healthcare organizations. Emphasizing rigorous theoretical foundations and practical applications, the curriculum integrates financial stewardship, operational efficiency, social responsibility, and environmental stewardship to promote long-term organizational resilience. Through a combination of case studies, quantitative analyses, and […]
The Information Technology in Healthcare Operations course is designed for graduate-level students and provides an in-depth exploration of how information technology (IT) is applied to healthcare settings to optimize patient care, enhance operational efficiency, and improve decision-making processes. This course integrates theoretical knowledge with practical applications to prepare students for leadership roles in healthcare IT […]
The Healthcare Marketing and Public Relations course is designed for graduate-level students to explore the strategic application of marketing and public relations within the healthcare sector. This course examines how healthcare organizations can effectively promote services, build a positive reputation, and manage public perception through PR and marketing strategies. Students will gain insights into the […]
The Crisis and Risk Management in Healthcare course is designed for graduate-level students, providing an in-depth exploration of the principles and practices involved in managing crises and risks within healthcare organizations. With a focus on real-world application, this course covers the strategies, tools, and frameworks that healthcare leaders and professionals need to effectively navigate crises, […]
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