BUS5750 Healthcare Marketing and Public Relations

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Course Content

Chapter Quiz: Introduction to Healthcare Marketing and Public Relations

Chapter Quiz: Understanding Healthcare Consumer Behavior

Chapter Quiz: Branding and Positioning in Healthcare

Chapter Quiz: Marketing Strategies for Healthcare Services

Chapter Quiz: Healthcare Service Marketing and Patient Satisfaction

Chapter Quiz: Healthcare Marketing and Communication Channels

Chapter Quiz: Healthcare Advertising and Public Relations

Chapter Quiz: Branding and Positioning in Healthcare Marketing

Chapter Quiz: Healthcare Marketing Ethics and Regulations

Chapter Quiz: Healthcare Digital Marketing Strategies

Chapter Quiz: Patient Acquisition and Retention in Healthcare Marketing

Chapter Quiz: Healthcare Public Relations Strategies

Final Overview and Memory Refresher for Healthcare Marketing and Public Relations

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