BUS2337 Management II

COURSE DESCRIPTION

Management II is an advanced course designed to enhance the strategic and operational competencies of mid-level to senior managers. This course focuses on complex decision-making, the integration of technology in management processes, and the implementation of data-driven strategies. It provides a deep dive into predictive analytics, crisis management, corporate governance, and sustainability in business, preparing participants to lead in dynamic, globally connected environments. The course emphasizes the importance of innovative leadership and strategic planning, equipping managers with the tools to navigate evolving market conditions and emerging challenges in the corporate world.

The course is tailored for individuals looking to refine their leadership and decision-making skills at a high level. By covering topics such as advanced data analytics, global operations management, and risk management, it prepares participants for leadership roles that require foresight, flexibility, and an understanding of the latest business trends. Participants will leave the course with actionable insights that can be applied to real-world scenarios, driving business success and long-term sustainability.

Key Points 

1. Advanced Strategic Resource Allocation: This key point focuses on the process of allocating resources in a way that maximizes both short- and long-term returns. Participants will learn how to assess competing priorities, evaluate the impact of investments, and align resource allocation with organizational goals using advanced financial models like net present value (NPV) and discounted cash flow (DCF).
2. Predictive Analytics and Decision-Making: Predictive analytics is a powerful tool that helps organizations forecast future trends and make informed decisions. This module covers how to apply machine learning and data analytics to improve decision-making in operations, marketing, and customer relations.
3. Crisis Management and Decision-Making Under Pressure: In today’s unpredictable business environment, crisis management is a crucial skill for leaders. This point emphasizes how to navigate high-pressure situations, make decisions under uncertainty, and maintain operational continuity during disruptions.
4. Corporate Governance and Ethical Leadership: Corporate governance ensures accountability and transparency within organizations. This key point delves into the principles of governance, the role of leadership in fostering ethical business practices, and how governance structures impact decision-making at the highest levels.
5. Technology-Driven Decision-Making: This point explores how digital transformation, AI, and machine learning are reshaping managerial decision-making processes. Participants will examine how emerging technologies can be leveraged to enhance operational efficiency, reduce risks, and improve customer experiences.
6. Sustainable Decision-Making and Corporate Responsibility: Sustainability is no longer optional in business strategy. This module focuses on how to incorporate environmental, social, and governance (ESG) factors into decision-making to promote long-term business success.

Core Learning Outcomes

• Develop Advanced Resource Allocation Skills: Learn to allocate resources strategically using advanced financial models, balancing short- and long-term returns.
• Utilize Predictive Analytics for Informed Decision-Making: Apply predictive analytics to forecast trends and make data-driven decisions in various business functions.
• Implement Effective Crisis Management Strategies: Master crisis management techniques to make sound decisions under pressure and ensure operational continuity.
• Apply Corporate Governance and Ethical Leadership Principles: Understand governance principles to promote accountability, transparency, and ethical leadership within organizations.
• Leverage Technology in Decision-Making: Integrate digital tools and emerging technologies to enhance decision-making processes and operational efficiency.
• Commit to Sustainable and Responsible Decision-Making: Incorporate environmental, social, and governance (ESG) factors to support sustainability in business strategy.